Brand Defender: How Oliver Tidman Helps Businesses Protect What Makes Them Unique

In the latest instalment of our Meet the IP Professional series, we spoke to Oliver Tidman, an Intellectual Property lawyer with a deep passion for brand protection and founder of Edinburgh-based law firm Tidman Legal. With a client-focused approach and a reputation for making IP law accessible, Oliver shared his journey into the world of trademarks, the challenges facing modern businesses, and why prevention truly is better than cure when it comes to protecting your brand.

A Natural Fit for Innovation and Identity

From early on in his legal career, Oliver was drawn to the intersection of law, innovation, and branding.

“I’ve always had an interest in the creative and commercial aspects of business and entrepreneurship — how ideas become valuable assets,” he explains.
“Trademarks stood out because they’re so closely tied to a business’s identity and reputation. Helping people protect what makes their business unique felt like a natural fit.”

This focus on identity and growth led Oliver to establish Tidman Legal in 2017. Before founding his firm, he built experience both in private practice and in-house roles in Edinburgh and London, gaining valuable insights into how different organizations approach IP strategy.

Building a Client-Centred IP Practice

Tidman Legal has carved out a strong niche by offering clear, commercially-minded advice without unnecessary complexity. Whether supporting a startup registering its first trademark or guiding a business expanding overseas, Oliver and his team focus on aligning IP protection with long-term growth goals.

“We don’t just file trademarks—we help clients build IP strategies across trademarks, patents, designs and copyright. Everything is tailored to help move the business forward.”

Common Pitfalls and the Power of Early Action

When asked about the most frequent mistakes he sees among startups and SMEs, Oliver doesn’t hesitate:

“The biggest one? Launching a brand without properly checking if the name is available. Too often, businesses invest in branding, websites, and marketing—only to face opposition or be forced into a costly rebrand.”

To help businesses avoid this, Tidman Legal offers a free downloadable guide: “5 Pitfalls of Failing to Register a Trade Mark” 5 Branding Pitfalls Guide.

He also stresses the importance of thinking globally from day one, especially for online businesses.

Navigating Disputes and Strategic Enforcement

Trademark disputes, Oliver says, require the foresight of a chess game.

“It’s not just about reacting to a move — it’s about anticipating the other side’s strategy and knowing when to push forward or negotiate.”

He recalls one case where a startup faced opposition from a multinational company. Through smart strategy and evidence gathering, they not only protected the application but secured a coexistence agreement. The win was not just in registration, it was in protecting future international growth.

IP in a Digital World

With brands increasingly operating across borders and platforms, enforcement is becoming more complex.

“Some countries allow swift enforcement, others are more drawn out. I’d like to see more action around bad faith filings — something similar to the process for the Uniform Domain Name Dispute Resolution Policy (UDRP), which is fast and cost-effective.”

AI and digital tools are also playing an increasing role in monitoring and clearance.

“We use AI-powered tools to monitor trade mark applications and alert clients to potential issues. But there’s still a vital role for human insight and strategic advice.”

Educating and Empowering Clients

Oliver is a strong advocate for IP education—especially for startups and small businesses.

“Often, clients don’t come to us until there’s already a dispute. In my experience, many of these clients don’t fully understand the value of their IP until there is already a dispute or infringement. By that point, they’re on the back foot having to deal with brand damage or even having to rebrand entirely. That’s why I strongly believe that prevention is always better than cure.”

Tidman Legal supports this through blog posts, webinars, and events to raise awareness and simplify complex IP topics.

Looking Ahead: Opportunities and Challenges

What’s next for trademarks?

“AI is accelerating brand creation. But with that speed comes risk — deepfakes, voice cloning, and auto-generated infringing content. It’s a challenging area that may need new legislation to keep pace.”

Oliver also highlights the need for better funding access for early-stage innovators.

“There is support out there, but the hurdles are often high. I’d like to see more funding aimed at startups, which often have limited resources, so they can access professional IP advice early on.”

Personal Reflections

What part of your work do you find most rewarding?

“Helping someone go from an idea sketched on a napkin to a protected brand on shelves or screens is incredibly satisfying. IP is intangible but its impact is very real – when a client sees their brand protected and they can grow with confidence, that’s the real payoff.”

What advice would you give to aspiring IP professionals who are particularly interested in working with trademarks?

“Start by developing commercial awareness as much as legal expertise. Brands live in the real world – they evolve, pivot and rebrand. Also, keep an eye on tech, it’s changing the IP landscape faster than legislation can.”

Beyond the Office

When he’s not helping clients protect their brands, you’ll often find Oliver on the squash court competing in the East of Scotland leagues. A recent highlight? A match against a former world No. 1.

“I only managed to get one point off him but it was a surreal experience!”

Oliver enjoys playing saxophone in his spare time and is also a keen hiker and recommends the Pentland Hills just outside Edinburgh:

“You get an incredible view across the city over to Fife.”

“Playing sax has a lot in common with IP law. In both worlds, timing is everything – whether you’re playing the right rhythm or filing a trademark before someone else does!”


Connect with Oliver

P.S. PatWorld works with companies like Tidman Legal to deliver professional trademark, patent, and registered design searches. You can order a professional search directly through our website—trusted by IP professionals across the UK and beyond. https://patworld.com/us/order-a-search/

Bringing Clarity to Patent Valuation with AI – Meet the IP Professional: Eric McGill

When Eric McGill talks about patents, you hear both the scientist’s precision and the strategist’s passion. A seasoned technology transfer expert who has worked with NASA, the FDA, and the U.S. Army, McGill has spent two decades helping inventors and institutions unlock the real-world potential of innovation. His latest venture—Patentelligence—is a bold response to one of IP’s most persistent questions: What is this patent worth, and what should I do with it?

From Lab Bench to Licensing Desk: A Personal Journey into IP

McGill’s path to technology transfer was far from typical. As a grad student working full time and newly married, he invented a product to solve a household issue—sparking his first interaction with the patent system. With help from a university contact, he filed for two patents and ultimately left school to commercialize the invention.

That experience launched a career rooted in both science and business. “It was never just about invention,” he says. “I became obsessed with the question: why do some ideas succeed while others fail?” That question continues to drive his work today.

Patentelligence: A Tool to Answer ‘Now What?’

Inventors and IP managers alike often struggle with what to do after securing a patent. That’s where Patentelligence comes in—an AI-powered patent valuation and decision-support platform that delivers fast, blind, and structured insight into a patent’s market value, commercial potential, and licensing viability.

The platform offers four report types—ranging from quick snapshots to comprehensive 360° briefings—each designed to be affordable, scalable, and tailored to different types of users, including inventors, startup founders, TTOs, and corporate IP teams.

“Our goal,” says McGill, “is to provide clarity at the exact moment people need to decide whether to pursue, pivot, or let go.”

Built with AI, Backed by Expertise

Unlike traditional patent valuation services that rely on time-consuming consulting or raw databases, Patentelligence leverages a blend of agentic AI, automation, and human oversight. It simulates machine learning processes to analyze public data and score a patent’s commercialization likelihood, market valuation band, and licensing income range.

“The system delivers client-ready insights in hours, not weeks,” McGill notes. “It’s not just faster—it’s consistent, repeatable, and grounded in real commercialization logic.”

Disruptive Pricing for an Underserved Market

One of the most transformative aspects of Patentelligence is its pricing. Where traditional reports might cost $5,000–$15,000, Patentelligence’s offerings start at just $97. Reports are usually delivered within one to two days.

“It’s not just about lowering costs,” McGill explains. “It’s about right-sizing insight. Most inventors don’t need a 30-page theory. They need to know: is this worth keeping? Can I license it? What’s a fair range?”

Solving a $6.4 Billion Blind Spot

One major target for Patentelligence is the widespread inefficiency in maintenance fee decision-making. Billions are spent each year to maintain patents—many of which will never generate returns.

McGill saw this problem firsthand early in his career. “At one lab, I was asked to make keep-or-drop decisions on patents—but there was no data to guide me,” he recalls. “It was just judgment.”

That experience inspired Patentelligence’s Maintenance Fee Intelligence Report, which gives data-backed go/no-go recommendations. It’s already proving valuable: university IP offices are beginning to adopt the tool to improve decision-making and reduce wasted spend.

Connecting Tools and Teaching

Patentelligence is one half of McGill’s larger mission. Through his educational platform, The Inventor’s Mentor, he helps inventors navigate the commercialization process and make better licensing decisions.

“Patentelligence is the toolkit,” he says. “The Inventor’s Mentor is the mindset training. Together, they offer inventors both the why and the how.”

Scaling Strategy, Not Just Technology

With a full launch coming soon under Patentelligence.AI, McGill hopes the platform will make IP intelligence more equitable and evidence-based.

“Too many great patents sit idle simply because decision-makers don’t know the next step,” he says. “We’re making that step clearer—and faster—for everyone.”

For McGill, it all comes back to a belief that’s guided him from the start: that smart, well-supported inventors can change the world. And with the right tools, they just might.

Fun Fact: Master of Molecules and Masala

When he’s not evaluating patents or building AI tools, Eric swaps algorithms for aromatics in the kitchen. He’s especially passionate about recreating Indian and Caribbean dishes—so much so that friends have joked he could give local restaurants a run for their money. Cooking, like innovation, feeds his deep curiosity and love of experimentation.

Connect with Eric

To learn more about Patentelligence or connect directly with Eric McGill, reach out via LinkedIn, or visit https://maintenance.enzumosstrategy.com/. His full suite of products will be launching August 2025. To speak to Eric about his work with early-stage inventors and those seeking patent licensing support go to https://www.theinventorsmentor.com/

Whether you’re a solo inventor, a university TTO, or a corporate IP leader, Eric is always open to conversations about smarter, faster paths to innovation.

P.S. Patent valuation is a powerful step in the innovation journey—and it’s even more effective when built on a solid foundation. PatWorld’s professional IP Search services can support innovators at the earliest stages, helping uncover prior art, assess novelty, and evaluate freedom to operate. It’s the ideal complement to the insights provided by Patentelligence.
Explore how PatWorld can support your innovation journey: https://patworld.com/us/order-a-search/

Stephen Mohun on IP, Trust, and the Power of Good Advice

If you ask Stephen Mohun how he got into intellectual property, he’ll be the first to admit it wasn’t a lifelong calling. “I’m ashamed to say it was nothing more than a job advert,” he confesses with a laugh. But sometimes the best careers start with curiosity—and in Steve’s case, it sparked a lifelong passion for helping innovators protect and leverage their ideas.

Now the founder of Mohun Aldridge Sykes, Steve has spent nearly four decades advising clients on patents and trademarks, building a reputation for practical, strategic, and empathetic support—especially for those in the manufacturing and engineering sectors. His client base ranges from ambitious start-ups to global corporates, and his advice is always grounded in commercial reality.

“We always start with their bigger goals and work back from there. That’s how we build a real IP strategy—not just a filing plan.”

From Yorkshire Roots to Global Reach

Steve began his career at a local Yorkshire firm and worked his way through larger practices, eventually becoming a partner before founding the firm that became Mohun Aldridge Sykes. Launching his own boutique firm wasn’t just a career pivot—it was a chance to do things his way.


What sets Mohun Aldridge Sykes apart? It’s the depth of relationships. “We genuinely get to know our clients. We’re not just experts on the other end of the phone—we’re part of their strategic team.”

Intellectual Rigor, Commercial Focus

With a background in physics and a mind wired for problem-solving, it’s no surprise Steve is drawn to patent work. “I like understanding how things work,” he says. “Manufacturing clients, especially those in second or third-generation family businesses, are some of my favourites. They’re quietly innovating in ways they don’t always recognise.”

And that’s where Steve sees one of his biggest responsibilities: helping clients see the true value in their ideas. “Too many engineers dismiss their own work as ‘obvious.’ It’s our job to show them that what they’ve created might be valuable—and worthy of protection.”

Helping Clients Navigate Complexity

One of Steve’s great strengths is translating legal complexity into clear, actionable advice. “You have to put yourself in the client’s shoes. Legal jargon just puts up barriers. Our goal is to empower them.”

He’s particularly mindful of budget constraints for early-stage businesses. “The biggest mistake they make is spending too much too soon on the wrong things. We help them build a flexible, strategic IP plan that grows with them.”

A Trusted Partner in Innovation

Steve describes the ideal client relationship as one built on mutual trust. “They need to trust me to give honest, clear advice. And I need to trust that they’re telling me what’s really going on in the business.”

That trust has paid off—whether it’s guiding a manufacturing client into a leadership position through carefully managed IP, or helping a tech start-up secure patents in a notoriously difficult field. “That one surprised even me,” he says, recalling a breakthrough. “But we got there, and today those patents are their most valuable asset.”

Supporting the Next Generation

Mentorship matters to Steve. Mohun Aldridge Sykes welcomes interns and work experience students, giving them a real taste of the profession. “We’ve all had good careers in this field,” he says. “It’s important to put a bit back in.”

Staying Agile in a Changing Landscape

As AI and tech continue to reshape the IP world, Steve stays ahead by listening. “You’ve got to talk to people—clients, colleagues, other professionals—and keep your ear to the ground. The moment you stop adapting, you fall behind.”

His golden rule for entrepreneurs? Talk to your IP attorney early and often. “There’s no such thing as too early, but there’s definitely too late.”

Beyond the Office

When Steve isn’t advising clients or mentoring the next generation, you might find him on stage. A proud member of the Batley Gilbert and Sullivan Society, Steve regularly takes on leading roles—with his recent turn as the captain in H.M.S. Pinafore being a personal highlight. “Both my kids were on stage with me,” he smiles. “There’s nothing better than that.”

Get in Touch with Steve Mohun

With nearly four decades of experience in intellectual property, Stephen Mohun has built a reputation not just for legal precision, but for the kind of clear, trusted advice that clients remember. As founder of Mohun Aldridge Sykes, Steve blends technical expertise with commercial insight—helping innovators protect what matters and make confident decisions along the way.

If you’d like to learn more about how Steve and his team can support your business with clear, commercially focused IP advice, you can visit the Mohun Aldridge Sykes website at https://mohun-ip.co.uk/ or connect with Steve directly on LinkedIn.

How PatWorld Supports Firms Like Mohun Aldridge Sykes

At PatWorld, we understand that high-quality, professional patent searches are the foundation of strong IP advice. For firms like Mohun Aldridge Sykes—who focus on strategic guidance, commercial insight, and trusted relationships—our global patent search tools and analyst-led services offer an ideal complement. Whether it’s prior art, freedom-to-operate, or competitive intelligence, we help professionals like Steve deliver peace of mind to their clients with search services they can trust. Click for further information on PatWorld search services.

Meet the IP Professional: Sophie Topham, Senior Associate at Marks & Clerk

From diagnostics to cannabis-based therapeutics, Sophie Topham’s career in biotech patent law has been anything but predictable. A Senior Associate in the biotechnology team at Marks & Clerk, Sophie’s calm, analytical approach is matched by a refreshing curiosity—qualities that have made her an invaluable asset to clients and colleagues alike. We caught up with her to hear about her work, career path, and the rare case that led to one of her most widely read articles.

From Immunology to Innovation

Sophie’s current docket spans a broad range of biotechnology innovations. While she regularly works with immunology-based diagnostics and oncology-related inventions (including peptide vaccines and tools for identifying oncogenic mutations), her work is as diverse as the biotech field itself.

“Over the last few years, I’ve also worked in the cannabis field, particularly with extracts and synthetic cannabinoids for medical uses,” she explains. “And more recently, I’ve seen an increase in devices—some that resemble ELISAs on a chip, others that use antibodies in more novel ways.”

Despite the increasing overlap between biotech and AI, Sophie admits she still has a soft spot for what she calls “pure biology.” “As a biologist by training, those are the ones I find the most intuitive to work with.”

A Curious Case of Prior Art

In 2024, Sophie penned an article about an unusual and educational experience: having a client’s own clinical trial proposal cited as prior art against their European patent. It was the first time she’d encountered such a scenario—and it proved just as useful for the IP community as it did for her personally.

“Opponents in an EPO opposition cited the client’s trial proposal, which we hadn’t seen before due to a team change on the client’s side,” she recalls. “I had to dig into the case law to understand how such documents are interpreted, especially regarding whether the invention was truly disclosed.”

The case raised interesting questions around whether and how other documents—such as scientific publications—can be used to interpret clinical trial proposals, and how that squares with the EPO’s guidelines.

Understanding the Unusual

Sophie is quick to point out that having clinical trial proposals cited as prior art is still uncommon. “Patent applications in biotech typically don’t require clinical data to be granted. In vitro data is often sufficient for meeting plausibility requirements, so most companies file before trials begin,” she says.

Still, her experience highlighted how easy it is for assumptions to trip up even the most diligent teams. “We’ve seen clients express genuine surprise that their own publications can be cited against them—especially in Europe where there’s no grace period.”

The Route Not Taken

Like many in the IP profession, Sophie’s path wasn’t a straight line. “I originally wanted to be an airline pilot,” she laughs. “But when airlines stopped sponsoring training, the cost became unrealistic. Then I remembered a careers talk we had at university about being a patent attorney. I looked into it, and here I am.”

With a background in biological natural sciences from Cambridge, Sophie’s analytical mindset found a perfect home in IP law. She’s since seen applications through from drafting to grant, oppositions, and even appeals.

“Seeing something I’ve written be granted—and knowing I helped a startup gain recognition through their patent—those are the highlights,” she says.

Life Outside the Office

When she’s not deep in a patent claim, Sophie is rarely still. “I always try to move—walk, cycle, yoga, strength training. Even when working from home, I’ll build exercise into my day.” She’s part of a cycling club and makes time for a proper lunch break most days—usually with some kind of movement.

Evenings are more relaxed: cooking from scratch, reading anything from spy novels to translated Japanese fiction, and planning her next getaway. This summer, she’ll finally fulfil a childhood dream—horse riding along the beaches of Morocco with her twin sister.

If Only There Were More Hours…

When asked which fictional invention she’d most like to patent, Sophie doesn’t hesitate: “Hermione Granger’s Time-Turner. I’d love more hours in the day. If I knew how it worked, I’d make one!”

With her blend of sharp legal insight and grounded, genuine enthusiasm for the science behind the patents, Sophie brings a distinct human touch to biotech IP. Whether she’s tackling tricky prior art or galloping down a Moroccan beach, she’s doing it with purpose and passion.

Connect with Sophie

🔗 View Sophie Topham’s profile on LinkedIn

🔗 Marks & Clerk – Sophie Topham’s company profile

About Marks & Clerk

Marks & Clerk is a leading international firm of intellectual property experts, providing comprehensive patent, trade mark, design, and litigation services. With a global presence and deep sector knowledge, Marks & Clerk supports innovative companies from startups to multinationals in protecting and leveraging their IP assets.

How PatWorld Supports Biotech Innovators

At PatWorld, we help biotech companies, attorneys, and researchers access fast, reliable, and intuitive global patent search tools. Our advanced search and analytics features enable professionals like Sophie to:

  • Uncover relevant prior art
  • Monitor competitors
  • Identify innovation trends
  • Validate FTO positions

Order a search today at patworld.com/us/order-a-search.

Exclusivity in Pharma: Navigating the Life Sciences Patent Landscape with Francis Tierney

When it comes to securing exclusivity in the life sciences sector, few bring the depth of insight and strategic clarity that Francis Tierney offers. A qualified UK and European patent attorney since the 1990s, Francis blends decades of in-house experience with a boutique advisory approach that gives life sciences companies a genuine edge—particularly in pharmaceuticals and small molecule therapeutics. In this article PatWorld discusses with Francis Exclusivity in Pharma, and Navigating the Life Sciences Patent Landscape.

From In-House to Boutique: A Unique Perspective

Francis began his IP career in-house, spending nearly three decades advising on agrochemical and pharmaceutical innovations before moving into private practice. This “poacher turned gamekeeper” transition, as he jokingly puts it, equips him with an intuitive understanding of how clients operate and what they truly need from their IP counsel.

Now at Patent Boutique, he works closely with clients on prosecution, opposition, appeal work, due diligence, and strategic portfolio development. His tailored, hands-on approach is a hallmark of the firm.

The Five Pillars of Patent Strategy in Pharma

Francis sees five key IP considerations for life sciences companies today:

  1. Confidentiality: With increased pressure to publish and attract investors, ensuring non-disclosure before filing is vital.
  2. Timing of Filings: Filing too early can lead to protection ending earlier during peak sales; too late, and companies risk being scooped.
  3. Collaboration with R&D: Patent attorneys need to work closely with research teams to react quickly to emerging data and shape strategy in real time.
  4. Market Awareness: Limited budgets mean companies must prioritise filings in jurisdictions most critical to commercial success.
  5. AI: Keeping abreast of developments in, and the increasing capabilities of, AI.

Getting Patent Drafting Right

Drafting for small molecules brings its own hazards. “If you draft too broadly, not only might your claims be rejected, but you risk creating your own most damaging prior art,” Francis warns. He emphasises the importance of including strong biological data—especially for markets like China—and ensuring that patents will remain enforceable 20+ years down the line, particularly when linked to SPCs.

US vs. Europe: Avoiding a Common Pitfall

One of the most frequent issues Francis sees is US-based companies underestimating global disclosure rules. “There’s a grace period in the US, but not in Europe. Smaller companies often publish during the priority year, which can be problematic for later filings,” he explains.

He also notes how different legal frameworks—such as the EPO’s problem-solution approach versus the US’s obviousness standard—can yield very different outcomes from the same prior art.

Early-Stage Advice: Flexible, Focused, and Fast

Emerging biotech companies often need more tailored support, especially when balancing speed, disclosure, and credibility for investors. Francis helps them navigate this by streamlining prosecution strategies and ensuring they have grantable, meaningful patents to support licensing or M&A activities.

“Established pharma companies have structured IP processes. Start-ups don’t—so we help them build systems and strategies that are credible and cost-effective,” he says.

Patent Portfolios as Deal Enablers

Whether supporting collaborations or preparing for acquisition, Francis views robust IP portfolios as central. “You need to show what you’ve got, but also what you might be developing. Priority filings before a deal are key to demonstrating value,” he advises.

AI in Drug Discovery: A New Frontier, with Caveats

Francis acknowledges AI as a potential game-changer in small molecule R&D, but with caution. “If AI knows everything, where’s the inventive step?” he asks. He sees a possible future where narrower, more focused patent claims become the norm due to more precise AI targeting—but also where validity could well be questioned if algorithms become standardised tools.

A Call for Change: Grace Period Reform

If he could change one thing in the UK or EU IP landscape, Francis would introduce a broader grace period. “It would protect researchers from the kind of accidental disclosures that can destroy patentability. A safety net—not to rely on, but to support honest mistakes.”

The Boutique Advantage

At Patent Boutique, Francis and his colleagues offer flexibility, cost transparency, and a collaborative approach. “We were cloud-based from the start, so our clients benefit from seamless document transfer, real-time communication, and scalable support,” he notes. Clients also gain access to a wider network of trusted attorneys—competency, not size or shine, is what counts.

Outside the Office: Gardening and Grandkids

Beyond the world of SPCs and claim drafting, Francis is a proud grandfather and a keen (and increasingly enthusiastic) gardener. “It’s such a contrast to patent law—where you wait years for a result. In the garden, you plant something and within weeks, there’s colour, texture, and reward,” he says. His latest pride? A set of stunning Alstroemeria —particularly a variety called Indian Summer.


Connect with Francis Tierney
🔗 Francis Tierney on LinkedIn
🔗 Patent Boutique – A specialist firm offering high-level, strategic patent services tailored to life sciences and beyond.


P.S. How PatWorld Supports Patent Attorneys Like Francis
PatWorld supports IP professionals with expert-led Patent, Trademark, and Design Search services. Whether you’re advising clients on exclusivity strategies, preparing for prosecution or opposition, or managing complex portfolios, our tailored search solutions deliver the clarity and confidence you need to move forward.

Order a search today at patworld.com/us/order-a-search.

Meet the IP Professional: Lewis Mullholland – From R&D in China to the Cutting Edge of European IP Law

When you think of a patent attorney, you might picture someone firmly rooted in legal texts. But for Lewis Mullholland, the path into IP began thousands of miles from home—embedded in an R&D team at Cisco Systems in Shanghai, tackling early cloud computing challenges.

“It was a fascinating time,” Lewis recalls. “We were pushing the boundaries of what cloud computing could do. That’s where I first encountered IP—not in theory, but as a practical force shaping innovation.” What began as a hurdle—navigating standards full of patented technologies—became an inspiration. “I saw patents not as obstacles but as drivers of invention. You had to think creatively around them, and that mindset stayed with me.”

Today, Lewis is a Chartered and European Patent Attorney at WP Thompson, with a practice spanning mechanical, electrical, and software technologies. He’s also a registered representative before the Unitary Patent Court, making him one of the legal professionals shaping Europe’s evolving IP landscape.

Serendipity and Strategy

Lewis’s route into the profession wasn’t entirely planned. “After returning from China, I had a potential opportunity to train as a patent attorney in Japan. But a conversation with my grandad led to a different route—a chance meeting with a Liverpool-based firm that ultimately launched my career.”

That was over a decade ago, and Lewis has stayed with WP Thompson ever since. “It just felt right,” he says.

His engineering background remains central to how he works. “Engineers solve problems. Patent law, especially at the EPO, is also about solving problems—framing arguments with clarity. I always try to describe an invention as though I’m talking to my nan. If she can understand it, it’s probably a good specification.”

Listening to Clients, Staying on the Front Line

Lewis’s approach to staying current isn’t just about journals or legal updates. “I like to visit clients, talk to their R&D teams, see what’s happening on the ground. That’s often where you get the best insights—seeing what innovations are bubbling up before they hit the headlines.”

This on-the-ground approach also helps tailor strategies for clients of all sizes. “For startups, it’s about making every penny count. Tools like the UKIPO’s IP Audit scheme can be game changers. For multinationals, it’s about managing large portfolios and aligning strategy with business goals.”

On AI, Ownership, and the Wild West

AI is an unavoidable topic in IP law—and Lewis doesn’t shy away from its challenges. “It’s a quagmire,” he admits, pointing to thorny issues like authorship of AI-generated works and ownership rights over training data. “The UK needs a more robust framework. The tech’s evolving fast, and the UK’s principles-based approach to AI regulation has to keep pace.”

Lewis is pragmatic about AI’s place in his own profession. “AI won’t replace patent attorneys—but it can enhance us.  We are incorporating AI into our practice, enhancing and streamlining its normal operation.  However,  there’s a big caveat: it only works well in the hands of someone who knows what they’re doing. You need expertise to ask the right questions and spot the hallucinations.”

High Stakes, Higher Standards

Lewis also has an insider’s view of the UPC, Europe’s new patent enforcement regime. “It’s faster and cheaper—but also higher risk. If a core piece of IP is critical to your business, you need to tread carefully. Many clients are cautiously sticking with the national systems, at least for now.”

His attention to detail has paid off in difficult cases. He recounts one where the client’s own journal publication was blocking a grant. “It came down to a date in the metadata. I challenged the examiner’s assumption and found the proof. That was the turning point. Once we removed that document from consideration, all the related objections fell away.” The lesson? “Never assume the examiner is right—go back to first principles.”

Beyond the Desk

Outside the office, Lewis has a few unexpected pursuits. He’s currently tackling the Couch to 5K programme and recently walked 35 miles of the Wirral Way. “It’s not quite a marathon yet,” he laughs, “but I’m enjoying the journey.” He’s also revisiting classic Stephen King novels. “I read ‘Thinner’ recently—his early stuff has a certain edge to it.”

These interests, Lewis says, help him connect with clients. “It’s about more than just law. Clients are people. If you can relate to them, they’re more likely to trust you with their ideas.”

Looking Ahead

As for the future of IP law? “All eyes are on AI. It’ll reshape how we examine, register, and enforce IP. But we need to stay human in how we use those tools. There will always be a place for patent attorneys—so long as we evolve with the technology.”

Connect with Lewis Mullholland on LinkedIn

Find out more about WP Thompson at https://www.wpt.co.uk/en/

PatWorld IP Search Services

PatWorld supports patent attorneys like Lewis Mullholland with professional, reliable IP search services that underpin smart, strategic decision-making. Whether you’re preparing to file, evaluating prior art, or advising clients on freedom to operate, our search solutions are built to support your success.

Order a search today at patworld.com/us/order-a-search.

Championing Innovation: Dr Elliott Davies on Patents, Mentorship and the Future of IP

Elliott Davies – Patent Attorney

From ground-breaking materials research to CrossFit competitions, and from optoelectronics to intellectual property (IP) law, Dr Elliott Davies has carved a multifaceted career that bridges science, law, and leadership. In this edition of Meet the IP Professional, we sit down with Elliott Davies, Patent Attorney, to discuss the journey from physics to patents, the evolving IP landscape, and the values that drive his work with clients across the UK and beyond.

A Journey from the Lab to Legal Practice

After earning a Master’s and a PhD in Physics from the University of Bath, Elliott made the leap from academia into the world of IP—a profession he admits was largely unknown to him at the time.

“There wasn’t a clear path from academia to IP law back then,” Elliott explains. “I had a vague idea I liked law, but I also wanted to hold onto the scientific knowledge I’d built up. Becoming a patent attorney offered the best of both worlds.”

A Methodical Mindset—and an Eye for Detail

It was Elliott’s methodical approach during his final year university project—developing soft magnetic materials for submarine stealth applications—that earned him the British Aerospace Prize for outstanding research. That same precision now serves him well in his legal work.

“In patent law, language is critical. Something as small as a misplaced comma can completely alter the scope of protection,” he says. “Learning to write clearly and concisely has been one of the most valuable skills I brought with me.”

From Football Coaching to IP Mentorship

Elliott’s leadership skills aren’t just forged in the office. As a local football coach for young children, he’s learned the value of patience, clarity, and breaking complex ideas into manageable steps—skills he applies when mentoring trainees in the IP profession.

“It’s about getting the basics right before progressing,” he says. “Whether it’s coaching or onboarding a new attorney, small steps and steady support make all the difference.”

Facing Fears and Growing Through Challenges

Though he jokes about a fear of heights, Elliott identifies public speaking and workplace conflict resolution as his true professional challenges. “We’re trained in law, not necessarily in managing people or speaking in front of large audiences,” he reflects. “But you learn. You keep working at it.”

Innovation, Protection—and the Rise of AI

With over 20 years of experience, Elliott has seen the IP landscape evolve significantly. While legal frameworks often lag behind emerging technologies, he points to artificial intelligence as the most pressing frontier.

“People are using AI to generate patent applications or seek legal advice, but the quality can be superficial. It’s shiny on the surface but lacks depth,” he warns. “AI won’t replace attorneys, but it will transform how we work. We need to be ready.”

Supporting Start-ups and SMEs from Day One

Through his work with the Welsh Government and academic institutions, Elliott has championed early IP engagement for SMEs and start-ups.

“Too often, people wait too long to think about IP. Whether it’s a patent, trademark, or design, these protections should be in place before you go public, certainly with patents” he says. “And good contracts are just as important as registrations.”

Design Rights: The Unsung Hero

Design rights, often overlooked in favour of patents or trademarks, are another area where Elliott sees hidden value.

“They can be quick and cost-effective to secure—but get them wrong, and they’re hard to enforce,” he says, citing the well-known Trunki suitcase case. “It’s not about just filing a form. It’s about doing it right.”

A Portfolio Approach to Innovation

Elliott’s work with clients like Alesi Surgical—known for their Ultravision™ medical technology—highlights the importance of ongoing innovation.

“You start with a core idea, but to stay protected, you need a ring-fence of patents that cover improvements and developments over time. That’s how you build a long-term competitive edge.”

Education and Outreach

Passionate about raising awareness of IP, Elliott regularly teaches at Cardiff University’s School of Dentistry, delivering a module on IP Law as part of their qualification. In addition, Elliott gives presentations to early-stage innovators.

“IP was under the radar when I was a student. I want to change that. Helping people understand and protect their ideas is incredibly rewarding.”

Staying Ahead in a Fast-Moving World

With expertise spanning semiconductors, photonics, telecoms, and medical tech, staying up to date is no small feat.

“It’s tough,” Elliott admits. “I lean on newsletters, industry briefings, and—frankly—my clients. They’re at the forefront, and we’re riding that wave with them.”

Mentorship and Team Culture

As Head of Legal Practice and Compliance Director at Wynne-Jones IP, Elliott plays a central role in shaping both client services and internal culture.

“At Wynne-Jones, we’re not a huge firm. Everyone plays a vital role. That gives us agility and a genuine team ethos. We try to make sure everyone understands how the whole business works.”

He’s especially passionate about mentorship. “When I started, I had a brilliant mentor. I try to offer that same calm, patient guidance to those entering the field today—especially with so many working remotely. It can be difficult to learn soft skills from behind a screen alone.”

Life Outside the Office

When he’s not working on patents or compliance, Elliott pushes his limits with Hyrox events—a mix of endurance running and fitness challenges.

“It’s a bit like a hangover. You always say ‘never again’, but then you sign up for the next one,” he laughs.

And his favourite childhood memory? “Family trips to Blackpool or simple days out at the beach or zoo. It wasn’t about the destination—it was about doing it all together.”

Final Thoughts

Elliott Davies embodies the blend of technical precision, legal expertise, and human connection that defines today’s leading IP professionals. Whether mentoring the next generation, protecting cutting-edge tech, or navigating the fast-evolving world of AI, his work continues to shape the future of innovation.

Connect with Elliott Davies on LinkedIn

Find out more about Wynne Jones IP at Intellectual Property Attorneys | Wynne-Jones IP®


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Meet the IP Professional: Andrew Flaxman — From Ballroom Dancing to Startup Patent Strategy

From ballroom dancing and ten-pin bowling to guiding cutting-edge startups through the complexities of intellectual property, Andrew Flaxman has certainly had a diverse journey. Today, as a partner at Bristol-based IP firm Stevens Hewlett & Perkins (SH&P), Andrew is a passionate advocate for startups and a specialist in software, computing, and AI-related patents.

The Path to Patents

Andrew didn’t set out to become a patent attorney. In fact, it wasn’t until the final week of university that he picked up a leaflet that introduced him to the profession. With a love of physics, a knack for language, and a curiosity about the law, the role seemed like the perfect fit. He began his career in London before making the move to Bristol, eventually rising to partner level, and joining SH&P earlier this year.

A Day in the Life (Is Never the Same)

“There’s no typical day,” Andrew says. “I might be dealing with emails, drafting patents, speaking to clients, attending partner meetings, or at a conference. Every day brings something new.”

That dynamic workday is part of what makes the job so compelling—especially for someone who thrives on innovation and the unknown.

Championing Startups

Andrew’s enthusiasm shines when it comes to supporting early-stage ventures. He works closely with the SetSquared Bristol community and is especially proud of SH&P’s initiative Pitch and Protect, which awarded £10,000 in IP support to a start-up to help them get their first patent on file.

“Startups are looking for advisors who genuinely want to help,” he says. “We’re flexible and hands-on—being part of a firm that can adapt quickly is a real advantage.”

Debunking IP Myths

One of the most common misconceptions Andrew encounters? “Startups often think there’s no point in filing patents because they can’t afford to enforce them,” he explains. “But having IP can deter infringement and is a valuable business asset. It’s normally better to have rights than to have none at all.”

He also frequently hears from clients in computing and software who wrongly believe their ideas can’t be patented. “It’s a grey area, but certainly not impossible. I spend about 80% of my time working in this space. If in doubt, just have a conversation with a patent attorney.”

IP Trends and Tech Frontiers

Andrew is especially excited about the potential in robotics and automated systems—particularly when combined with AI.

“AI is already being used to help diagnose medical conditions, but we’re not far from seeing robotic surgery controlled by AI, even without a human surgeon. It’s incredible—and IP plays a crucial role in protecting that innovation.”

He’s also watching how generative AI is shaking up the IP profession itself. While some tools can assist with tasks like drafting, Andrew believes the nuance of legal language and strategic thinking still firmly requires a human touch.

Advice to Aspiring IP Professionals

“You need a strong technical foundation, but also great communication skills and an eye for detail,” he says. “So much of our work comes down to how we use words and what they mean.”

Keeping Skills Sharp

Andrew stays current the same way many of us do: reading articles, attending seminars, and yes—occasionally checking Wikipedia. “We learn a lot from our clients too,” he adds. “Conversations with inventors are often the best education.”

The Reward? Seeing Clients Succeed

“The most fulfilling part of my job is helping startups on their journey—from first filing to commercial success. You feel like part of the team, and their wins feel like your own.”

Fun Fact: From the Dance Floor to the Finish Line

Not many patent attorneys can say they were once a ballroom dancing champion, but Andrew can. Taught by his mother, he won several competitions as a child before trading dance shoes for rugby boots. He later became a ten-pin bowling champ, and today, he’s an Ironman triathlete who completed Ironman Wales and is training for his next race in Leeds.

If He Could Invent Anything…

“A time machine,” Andrew says without hesitation. “Not to go to the future, but to visit key moments in history—just to see what life was really like.”

🔗 Connect with Andrew Flaxman on LinkedIn
🏢 Find out more about SH&P at www.shandp.com


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