From defense to design, gas turbines to gadgets, Vikki Townsend’s three-decade journey through the world of intellectual property (IP) is as dynamic and multidimensional as the technologies she helps protect. Currently Senior Managing Attorney at Pure Ideas, Vikki leads a team of patent and trademark attorneys with a focus on helping SMEs not only secure their innovations but also understand how to maximize their commercial value.
Falling into IP — and Finding a Calling
“I sort of fell into IP by happy accident,” Vikki recalls. With dual master’s degrees in engineering and biomedical engineering, she was on a path toward medical technology when job opportunities in the field proved elusive. A patent officer role at the Ministry of Defense opened the door to a whole new world. “I didn’t know what to expect,” she says, “but I found I really enjoyed it.”
Her early experiences included interrogating the inner workings of everyday objects in job interviews and working with inventions that reminded her of her grandfather’s love of quirky gadgets. It quickly became clear: this wasn’t just a job, it was a perfect fit.
From Jet Engines to Software to SatNav
Over the years, Vikki has worked across engineering, aerospace, medical devices, and software. One standout experience involved reverse-engineering gas turbine engines to better understand geared architectures. Another was working on early patents for satellite navigation systems, before satnav became a staple in every smartphone.
What links these disparate sectors? “You see things go from concept to something really cool and everywhere,” she says. “You never stop learning.”
A Practical IP Partner for SMEs
At Pure Ideas, Vikki’s passion lies in helping small and medium-sized businesses use IP as a strategic tool, not just a legal checkbox.
“Many SMEs come to us thinking ‘I need to protect this,’ but often they don’t realize the bigger picture,” she explains. Vikki and her team begin by understanding a client’s commercial goals: Will the product be made in-house? Will they need collaborators? What are the real risks and opportunities?
“We give them a wider understanding, not just of registered rights like patents and trademarks, but also how to safeguard trade secrets, negotiate access to third-party IP, and avoid unintentional infringement.”
IP in Action: Webinars, Podcasts, and Warzones
A natural communicator, Vikki has become an influential voice in IP education. Through webinars and podcasts, she tackles real-world challenges SMEs face, from drafting effective IP agreements to navigating collaborative innovation.
One compelling initiative is her work with Remote Area Risk International, a network helping to solve medical challenges in remote and high-risk areas. With her defense and medtech background, Vikki offers guidance on protecting innovations in extreme environments.
“It’s amazing what people can come up with using limited resources. That ingenuity deserves protection,” she says.
Championing Inclusion and Innovation
Vikki is also a vocal advocate for diversity and inclusion in the IP world, having worked with Rolls-Royce’s Inclusion Council and IP Inclusive. Her passion project? Supporting the IP sector’s menopause initiative — a topic she believes is long overdue for open discussion.
“I’ve always felt a bit of a square peg,” she admits. “But I’ve found communities where difference is celebrated. That’s where I belong.”
Life Beyond Law: Boxing, Theater, and the Big Screen
To decompress from the pressures of senior IP practice, Vikki turns to karate, boxing, and the performing arts. She volunteers at a local performing arts academy and even made a cameo as a barmaid in a short horror film that went on to win awards at the Brighton Rocks International Film Festival.
“It was a happy accident,” she laughs, echoing the phrase that started her IP journey.
Advice for Aspiring IP Professionals
To young professionals, especially women, Vikki says: “Go for it. Believe in yourself. You’ll face challenges, but this is a rewarding career that never gets boring.”
She adds, “You don’t need to come from an elite university. Curiosity, creativity, and communication are just as valuable.”
Why This Matters to SMEs
Vikki’s story embodies the ethos behind PatWorld’s mission: connecting innovators with the tools, insights, and people they need to succeed. SMEs often underestimate the value of their ideas or overestimate what IP registration alone can achieve. Through expert insights from professionals like Vikki, and by providing access to comprehensive IP searches, PatWorld helps demystify intellectual property and supports innovation from idea to industry.
To get in contact with Vikki visit Pure Ideas or connect with her on LinkedIn.
PatWorld IP Search Services
PatWorld supports patent attorneys like Vikki with professional, reliable IP search services that underpin smart, strategic decision-making. Whether you’re preparing to file, evaluating prior art, or advising clients on freedom to operate, our search solutions are built to support your success.
Stephen Carter, a seasoned UK Patent Attorney and founder of The Intellectual Property Works, stumbled into the world of intellectual property (IP) almost by accident. With a background in engineering, inspired by his grandfather’s work on steam catapults for aircraft carriers and his father’s knack for dismantling and rebuilding Volkswagen Beetles, Stephen pursued an engineering degree and a master’s at Bath University. Unsure of his next step, a visit to the university’s career center introduced him to the profession of patent attorney, a role he had never heard of before. After spending half a day with a Bath-based firm, he was hooked. “It sounded quite interesting,” Stephen recalls, and that curiosity led him to apply to various firms, landing a role that ignited a decades-long career.
What keeps Stephen passionate after over 30 years in the field? It’s the blend of cutting-edge technology and the chance to make a tangible impact on businesses. “Initially, it was the technology side of things, seeing new innovations all the time,” he explains. Over time, his focus expanded to include the business side, where he helps companies leverage IP to drive success, particularly for startups and scale-ups.
Founding The Intellectual Property Works: A Return to Impactful Work
After years in large law firms, Stephen founded The Intellectual Property Works to reconnect with the types of clients he enjoyed most: innovative startups and scale-ups. “I was moving away from working with exciting, smaller technology businesses,” he says, reflecting on his time in corporate IP. Going independent allowed him to focus on these dynamic companies, where IP is often a cornerstone of their value. “Those are the businesses I enjoyed working with most,” he notes, driven by the opportunity to make a real difference in their growth and success.
IP as a Business Tool, Not Just a Legal Checkbox
For Stephen, IP is far more than a legal necessity—it’s a strategic business tool. He emphasizes the importance of aligning IP strategies with a company’s broader goals. “The first conversation I have with a small or medium-sized business isn’t about IP at all,” he says. “It’s about understanding what they’re trying to achieve, their growth plans, and whether they’re seeking investment or planning an exit.” This approach ensures that IP efforts, whether securing patents or protecting trade secrets, directly support the business’s objectives.
One common misconception Stephen encounters is that startups equate IP solely with patents, assuming they’re too expensive or irrelevant. “They think IP is just patents, and patents are costly, so they dismiss it,” he explains. To counter this, he educates clients about the broader IP landscape, including copyright and trade secrets, which often arise automatically and require no registration fees. By focusing on the underlying intellectual assets, like technical know-how or software code, Stephen helps businesses recognize and protect the value they’re already creating.
Simplifying the Complex for Founders
Balancing the technical depth of IP with accessibility for non-legal founders is a key part of Stephen’s approach. He avoids overwhelming clients with legal jargon or intricate processes. “Most small businesses don’t care about the mechanics of getting a patent,” he says. Instead, he focuses on the business impact, offering clear recommendations tailored to their goals. For example, when addressing patent office objections, Stephen assesses whether pursuing a patent still aligns with the company’s current strategy and provides straightforward options, such as, “Here’s what I think you should do, and here’s the impact on protection and costs.”
His frameworks, like conducting IP audits, help businesses understand their intellectual assets and devise tailored strategies. “It’s not one-size-fits-all,” he stresses, ensuring each client receives a customized approach that reflects their unique needs.
The Evolving Role of IP in Business
Reflecting on his career, Stephen notes a significant shift in how IP is perceived across the business lifecycle. “Thirty years ago, IP was often an afterthought, handled within R&D budgets,” he says. Today, it’s a board-level priority, driven by increased awareness of IP’s role in business value and risk management. High-profile IP disputes, like those in the cell phone industry, have further elevated its visibility in mainstream media, making businesses more conscious of both their own IP and potential risks from competitors.
Missed Opportunities and Strategic Solutions
One of the biggest missed opportunities Stephen sees is the underuse of trade secrets, especially for software-driven innovations. “There’s still too much focus on patents from both businesses and investors,” he says. He advocates a “trade secret first” approach, where businesses prioritize protecting confidential information and selectively pursue patents when strategic. During fundraising, Stephen helps clients craft a compelling IP narrative that reassures investors by demonstrating how their approach protects business value, even if it doesn’t involve extensive patent filings.
A standout project involved helping a client prepare for a successful fundraise by addressing IP ownership issues well before due diligence. “Ownership problems are ticking time bombs,” Stephen warns, noting that issues often surface only during investment or sale processes. By conducting early audits and ensuring IP flows correctly into the business, he helps clients avoid costly surprises and build investor confidence.
Building an IP-Conscious Culture
For Stephen, embedding IP into a company’s culture starts with mindset. He encourages founders to see their innovations, whether technical know-how or product development, as valuable IP assets. Through his role as a fractional IP counsel, Stephen conducts bite-sized training sessions tailored to each business, focusing on practical steps like safeguarding trade secrets. “I tie it to the reality of their business,” he says, avoiding abstract legal discussions in favor of real-world examples that resonate with employees.
The Power of Relationships
Networking has been a cornerstone of Stephen’s career. Relationships with overseas attorneys, UK firms, and past clients have not only driven referrals but also enabled him to connect clients with the right expertise globally. “Relationships are everything,” he says, crediting his network for helping him find trusted partners for clients’ international IP needs and for sustaining his consultancy through referrals and repeat engagements.
Beyond the Office: CrossFit and Balance
When not strategizing with clients, Stephen unwinds with CrossFit, a passion that keeps him energized. “It allows me to switch off and feel ready for the day,” he says. While his son competes at a high level, Stephen enjoys team-based competitions for their social and fun atmosphere, even if he occasionally questions why a 54-year-old is pushing himself so hard. “It keeps me sane,” he laughs.
Connect with Stephen & The Intellectual Property Works
Stephen Carter’s blend of engineering expertise, business acumen, and strategic IP insight makes him a trusted partner for innovators. To learn more about how he helps startups and scale-ups protect and grow their value, visit The Intellectual Property Works or connect with him on LinkedIn.
PatWorld IP Search Services
PatWorld supports patent attorneys like Vicki with professional, reliable IP search services that underpin smart, strategic decision-making. Whether you’re preparing to file, evaluating prior art, or advising clients on freedom to operate, our search solutions are built to support your success.
In the dynamic world of intellectual property (IP), protecting innovation requires a tailored approach that resonates with clients’ unique needs. PatWorld sat down with Vicki Strachan, UK and European patent attorney and founder of Strachan IP, to explore her career journey, the evolving IP landscape, and how she helps innovators safeguard their ideas with a personalized, client-centric strategy.
From Engineering to IP Expertise
Vicki Strachan’s career began with a degree in electrical and electronic engineering, but she quickly realized hands-on engineering wasn’t her calling. “I wanted to use my degree differently,” she says. In 1992, she joined the UK Patent Office as an examiner, leveraging her technical background to assess patent applications with precision. This role honed her ability to dissect complex inventions, a skill she now uses to provide insightful advice to clients. However, the civil service’s lack of drive for excellence didn’t suit her ambition.
This led her to train as a patent attorney in Cardiff, followed by roles in London and a year in Jersey. Over the years, she gained extensive experience across various firms, including managing an office in Oxford. Her time as a patent examiner gave her a deep understanding of patentability criteria, which she applies to craft robust patent applications and guide clients through the intricacies of the IP system. While these roles offered valuable insights, Vicki saw opportunities to better support smaller clients, who could sometimes find traditional firm structures challenging, particularly when faced with complex language or unexpected costs. The 2020 lockdown reinforced the idea that a more flexible, client-centered approach was possible without the need for a physical office. This realization led her to establish Strachan IP, where she focuses on delivering bespoke services tailored to each client’s business and personality. “It’s about adapting to who they are and how they work,” she explains.
Addressing Common IP Challenges
Vicki identifies two key challenges in the IP space: a lack of awareness and negative perceptions. “Some innovators don’t know what IP is,” she notes, “while others think it’s costly or ineffective.” Drawing on her examiner experience, she helps clients understand patent requirements and avoid common pitfalls, ensuring their applications are both strategic and cost-effective. She prioritizes education through plain-English blogs, answering common questions, and securing speaking engagements to reach business owners and founders. “We need to show what IP can do for them,” she says, debunking myths like the idea that big companies ignore IP rights.
Her approach emphasizes clear communication, avoiding jargon to make complex IP concepts accessible, helping clients understand how IP can protect their products and add value to their businesses.
Navigating a Global IP Landscape
In an increasingly globalized market, ensuring IP compliance across jurisdictions is critical. Vicki drafts patent specifications with both US and European patent systems in mind, leveraging her examiner experience to anticipate the scrutiny applications will face. “Most Western jurisdictions align with either the US or European model,” she says. “By considering both from the outset, we cover most bases.” This strategic approach helps clients protect their innovations internationally, whether they operate locally or explore global licensing opportunities.
The Impact of AI and Technology
The rise of AI is transforming the IP landscape, raising complex questions about ownership. “Who owns AI-generated innovations or creative works?” Vicki asks. “In Europe, it’s leaning toward the person who set the AI’s conditions, but there’s no clear answer yet.” The rapid pace of technological advancement, far outstripping legislative updates, creates a gap in IP law. “Technology moves so fast,” she says, “from brick-sized mobile phones to smartphones in decades. IP laws struggle to keep up.” Vicki stays informed by tracking case law, guiding clients through these uncertainties with insights gained from her examiner background.
She also highlights the relevance of trade secrets in today’s software-driven world, drawing parallels to famous recipes like KFC or Coca-Cola. “Registered IP isn’t for everyone,” she notes, “but we encourage clients to consider what adds value to their business.”
Booming Sectors for IP
Vicki points to three sectors where IP is increasingly vital: AI and machine learning, autonomous vehicles, and green technology. “AI innovation is booming,” she says, “but autonomous vehicles and electric cars, especially range improvements, remain hot patenting areas.” Green tech continues to drive innovation as sustainability takes center stage, with companies competing to secure first-mover advantage through robust IP strategies.
A Tailored Approach to IP Strategy
Strachan IP’s hallmark is its bespoke service. Vicki shares two examples: for early-stage startups referred by product development companies, she engages throughout the development process, using her examiner expertise to identify patentable elements and potential infringement risks before filing. For larger founder-led tech businesses, she conducts regular IP portfolio reviews, ensuring clients maintain only relevant IP tied to active products. “This prevents spending on obsolete patents while protecting their core business,” she explains. Her approach considers the client’s business stage, cash flow, and communication preferences. “Every client is unique,” Vicki says. “We tailor our service to their needs and personality.”
Evolving Client Expectations
Over her 30-year career, Vicki has seen a shift in how clients approach IP. “When I started, the legal field was transactional and self-important,” she recalls. “Lawyers dictated terms without much explanation.” Today, clients, especially younger ones, demand clarity and involvement. “They want complex issues explained so they can apply them to their business,” she says. Her examiner background enables her to break down technical and legal complexities clearly, aligning with this demand for transparency and fostering client involvement in decision-making to align strategies with their goals.
The Future of IP
Vicki envisions a future where the IP industry continues to prioritize education. “It’s about helping clients use the IP system to their advantage,” she says. By empowering businesses to strategically leverage IP, she sees a path for innovators of all sizes to drive growth and protect their creations.
Leadership and Client Relationships
Vicki’s leadership and client relationship style is adaptable and empathetic. “I’m good at reading what clients or employees need and adjusting my approach,” she says. Leading by example, she tailors communication to suit individual personalities, fostering trust and clarity. This skill, refined over decades, underpins Strachan IP’s client-centric model.
Rewarding Moments at Strachan IP
For Vicki, every day at Strachan IP is rewarding. “Running my own business and delivering work I love in a way clients appreciate is a privilege,” she says. Mentoring her employee through exams, earning merits and distinctions, is a highlight. “Helping someone grow their career is fulfilling,” she adds, “as is the loyalty of clients who’ve stayed with me over the years.”
Advice for Aspiring IP Professionals
To aspiring IP lawyers, particularly women, Vicki advises staying true to personal values. “Working against your values is stressful and unrewarding,” she says. Despite entering the profession when women faced skepticism, she encourages aligning work with personal principles for a fulfilling career. “Times have changed,” she notes, “but authenticity is key.”
Beyond the Office: Vicki’s Passions
Outside work, Vicki is a creative and curious soul. She enjoys watercolor painting and fine pencil drawing, though she needs the right headspace to dive in. A medieval history enthusiast, she also practices skipping—not just jumping rope, but mastering complex steps in her garden with her three dogs as her audience. “It’s tougher than it looks,” she laughs.
Vicki’s Recommendation
A true crime enthusiast, Vicki recommends Emma Kenny’s YouTube channel. “She analyzes cases from a psychological perspective, exploring what makes people tick,” Vicki says. Based in Manchester, Emma’s engaging storytelling is a must-watch for those fascinated by human behavior.
About Strachan IP
Vicki Strachan is a UK and European patent attorney and founder of Strachan IP, a firm dedicated to providing tailored IP solutions for innovators, from solo entrepreneurs to growing tech businesses. Learn more at www.strachanip.com. Connect with Vicki on LinkedIn: Vicki Strachan.
PatWorld IP Search Services
PatWorld supports patent attorneys like Vicki with professional, reliable IP search services that underpin smart, strategic decision-making. Whether you’re preparing to file, evaluating prior art, or advising clients on freedom to operate, our search solutions are built to support your success.
Khushbu Solanki is a Chartered and European Patent Attorney and Associate at Cleveland Scott York, where she has built an impressive career over the past eight and a half years. With a background in biochemistry and a deep interest in the intersection of science and law, Khushbu’s path into intellectual property (IP) law was sparked by a unique blend of curiosity and ambition.
“I was intrigued by the combination of science and law,” she reflects. “It was quite unique in itself. When I began studying IP through a postgraduate certificate course, I realised the commercial power of intellectual property and how it helps inventors and companies bring their innovations to market. It’s not just rewarding for them, but it benefits mankind and advances science and technology.”
Her daily work focuses on drafting and prosecuting patent applications in the UK, Europe, and globally. Particularly within the life sciences, pharmaceuticals, chemistry, and biotech sectors. She also handles opposition and design matters.
Breaking New Ground with the UPC
One of the major highlights of Khushbu’s career has been becoming one of the first UK patent attorneys to qualify as a representative before the Unified Patent Court (UPC).Following Brexit, she was not eligible for the “grandfather clause,” which allowed some attorneys automatic qualification. Rather than be left behind, she chose to undertake the European Patent Litigation Certificate course. The course is an intensive program jointly run by the Academy of European Law and a European university.
“I was the only one in my firm who had to obtain the qualification separately,” she says. “It was important to me to be on that list of UPC representatives.”
The UPC, she explains, is a new pan-European court established to adjudicate on infringement and validity matters of European and Unitary Patents across 18 participating countries. Prior to its creation, litigation had to be conducted in each individual country, which was costly and inefficient. Now, a single decision applies across all member states, improving accessibility and reducing costs.
“Perhaps the most exciting part,” Khushbu adds, “is that European Patent Attorneys—traditionally excluded from litigation—can now act in this space. It opens up huge opportunities for us.”
Her hands-on experience through the course, including moot trials that simulated UPC proceedings, gave her a strong grasp of this new legal landscape. “I now have a deeper understanding of the new court and its processes, which I believe gives me an edge, especially in combination with the litigation experience of more senior colleagues at my firm.”
Preparing for the Future
At Cleveland Scott York, the team is well-prepared for the UPC era. With a mix of qualified UPC representatives and a track record in handling both UK and European patent litigation, the firm is positioned to offer tailored and strategic advice to clients navigating this evolving terrain.
Khushbu notes a shift in client behaviour as the UPC becomes more established. “More clients are opting for Unitary Patents due to the cost benefits and wider coverage. At the same time, some are still opting out of the UPC system, often due to concerns about the risk of central revocation. It’s all or nothing with the UPC—if your patent is revoked, it’s gone across all jurisdictions—whereas before, revocation might only apply in one country. So we’re seeing these two opposing trends.”
A Perspective on Innovation
With a scientific foundation in biochemistry, Khushbu is particularly excited about the advancements in life sciences. “While there’s a lot of buzz around artificial intelligence, I’m more drawn to areas like regenerative medicine and immunotherapies for cancer. These developments have the potential to transform patient care and save lives.”
She also emphasises the growing investment in research by European governments, combined with the streamlined approach to patent protection through the UPC and Unitary Patent system. “This simplifies the process and makes it more accessible—especially for smaller companies.”
Giving Back and Looking Forward
Khushbu’s path hasn’t been without its challenges. She openly shares that passing the rigorous patent exams was one of the most difficult aspects of her journey. “They’re unlike any exams you take at university. It’s not unusual to fail them, and it can be really disheartening.”
That experience motivated her to support new trainees. “I now give regular tutorials to help others prepare. It’s my way of giving back to the profession that’s given me so much.”
Her advice to aspiring patent attorneys? “Be patient. The exams are tough, but if you keep going, you’ll get there. And if you’re interested in litigation, the UPC is an exciting new opportunity—it’s the only real route into litigation for many of us.”
Reflecting on her early years, Khushbu admits she often struggled with self-doubt. “I used to compare myself to others and worry about whether I could qualify. I wish I’d had more belief in myself and enjoyed the training process more. But I’ve come a long way—and I’m proud of where I am now.”
A Balanced Life
Outside of work, Khushbu maintains balance through creativity and wellness. She’s taken up sewing, which she describes as a great way to express her creative side. She also enjoys swimming, often heading to the sea in Brighton when the weather allows—or to the local pool when it doesn’t.
At the heart of her professional life is a love of learning. “I’m constantly developing new skills, whether that’s in IP law or helping with case management systems at the firm. That desire to grow is what keeps me going.”
Cleveland Scott York – Comprehensive IP Services for Innovative Businesses
Khushbu is a valued member of Cleveland Scott York, a leading UK intellectual property firm. The firm specialises in patents, trade marks, and design protection across a range of sectors including life sciences, engineering, and technology. With a commitment to understanding each client’s unique challenges, Cleveland Scott York delivers strategic, commercially-focused IP advice to support businesses at every stage of growth.
For more information about Cleveland Scott York and its services, visit www.csy-ip.com.
Supporting Patent Attorneys in a Changing Landscape
At PatWorld, we recognise the evolving demands faced by patent professionals working at the forefront of innovation. As new systems like the Unified Patent Court reshape the legal landscape, the need for precise, actionable patent intelligence has never been greater.
Our advanced IP Search services are designed to support attorneys like Khushbu Solanki. We provide the tools and insights required to navigate complex legal frameworks, assess risk, and strengthen patent strategies. Whether conducting prior art searches, monitoring competitor activity, or evaluating freedom-to-operate, we deliver data you can trust.
Navigating Southeast Asia’s Evolving IP Landscape with James Kinnaird – Marks & Clerk Singapore LLP
Southeast Asia is emerging as a key player in global manufacturing and innovation, making intellectual property (IP) protection more crucial than ever. In this edition of Meet the IP Professional, we sit down with James Kinnaird, a Partner at Marks & Clerk Singapore LLP, to discuss the evolving IP landscape in the region, the challenges faced by regional businesses, and strategic insights for companies looking to innovate or manufacture in this dynamic market.
From Research to IP Law: James Kinnaird’s Journey
James Kinnaird’s career in IP law began with a shift from scientific research. After completing a Ph.D. in the UK and postdoctoral studies in the U.S., he worked in the pharmaceutical sector but soon found himself drawn to a career that would allow him to engage with a broader range of innovations.
“I enjoyed research, but I was also keen to explore a role where I could see a wider variety of cutting-edge technologies without being limited to a single project or field,” he explains. “IP law provided the perfect combination of scientific insight and strategic thinking.”
His decision to move to Singapore was both personal and professional. With its unique blend of Western and Asian influences, it was an ideal location for his family. Professionally, the region’s rapid economic growth and expanding middle class presented an exciting opportunity to work with businesses looking to protect and commercialize their innovations.
Why Southeast Asia Matters for IP Protection
Many businesses outside the region overlook Southeast Asia when considering IP protection. However, James emphasizes that ignoring this market is a missed opportunity.
Southeast Asia is home to four of the “Mighty Five” (Malaysia, Indonesia, Thailand, and Vietnam) – countries identified as key destinations for global manufacturing and innovation. With rapid economic development, growing middle-class consumers, and an increasing shift of production away from China, the region presents immense commercial potential.
“By 2030, ASEAN’s population is projected to reach 723 million, with 70% classified as middle class,” James notes. “Companies must plan their IP strategy with this long-term growth in mind, much like how businesses planned for the rise of China and India 10-15 years ago.”
Challenges for Regional Companies Moving Beyond Suppliers
For many Southeast Asian businesses, the challenge isn’t just protecting their innovations but transitioning from being simple suppliers to global players.
James explains a common scenario: A brand approaches a supplier with a problem, the supplier finds a solution, but ultimately, the brand claims ownership of the IP, leaving the supplier with no manufacturing guarantees.
To counter this, he advises companies to take a proactive approach to innovation:
File patents before engaging with brands – This ensures ownership of key technologies and prevents brands from taking IP elsewhere.
Leverage IP for negotiation power – Patents allow suppliers to dictate terms rather than being at the mercy of brand decisions.
Consider licensing deals – If a supplier lacks manufacturing capacity, licensing can open new revenue streams.
This shift in mindset can transform businesses from mere service providers to essential partners in the global supply chain.
The Role of IP in Business Strategy
Building a strong IP portfolio isn’t just about patents. Businesses need a comprehensive strategy that aligns with their long-term goals. James highlights key considerations:
Business-to-business vs. business-to-consumer – Companies need to balance patents with trademark protection, particularly if building a recognizable brand.
Trade secrets management – Many businesses underestimate the importance of protecting trade secrets, including ensuring that employees leaving the company don’t share proprietary knowledge.
Choosing where to file – Filing patents everywhere can be costly. Instead, James suggests focusing on:
Key markets for sales
Countries with robust IP enforcement
Major manufacturing hubs to prevent IP theft
Lessons from the Region: Effective IP Strategies
A strong example of a Southeast Asian company growing into a global player is Thai Union, the Thai seafood giant that owns brands such as John West. While its expansion has been driven primarily by acquisitions rather than IP, the company’s strategy demonstrates how regional firms can scale internationally by leveraging branding, supply chain strength, and market positioning.
Another approach that has worked well in the region is establishing start-up-style subsidiaries. Large Southeast Asian conglomerates have begun experimenting with direct-to-consumer brands, securing patents early to lock in exclusivity and drive market growth.
Preparing for the Future of IP in Southeast Asia
Looking ahead, James sees IP protection becoming even more critical as Southeast Asia cements itself as a global innovation hub. However, he warns that companies must think regionally, not just locally.
“For example, if you secure your IP in Singapore but ignore other ASEAN countries, you risk facing copycats,” he says. “We’ve seen companies attend a trade show in Singapore, only to discover years later that a competitor in the Philippines has copied their brand and products entirely.”
James predicts that while ASEAN is unlikely to have a unified patent system (like the European Patent Office) anytime soon, companies must work with local experts to navigate the diverse legal landscape effectively.
A Passion for Travel and Creativity
When he’s not navigating the complexities of IP law, James enjoys exploring Southeast Asia’s diverse cultures. Living in Singapore provides the perfect base for travel, and over the years, he has visited destinations across Thailand, Malaysia, Japan, Indonesia, and beyond. One of his favorite trips involved visiting Japan’s ancient city of Kyoto, known for its stunning temples and vibrant history.
Closer to home, James also enjoys a more creative pursuit—miniature painting. A hobby that requires patience and precision, he finds painting miniatures to be a relaxing counterbalance to his professional life. Encouraging creativity within his family, he spends time painting alongside his young daughters, who have developed their own artistic talents. “My six-year-old has already started creating anime-style drawings,” he says proudly.
How Marks & Clerk Supports Companies in Southeast Asia
Marks & Clerk Singapore LLP has been at the forefront of IP protection in the region for over 30 years, supporting both local and international clients with:
Patent drafting and prosecution
Freedom to operate analysis and infringement advice
Litigation support and trade mark enforcement
IP due diligence and training programmes
Regional IP strategy development across ASEAN
With deep expertise in the Southeast Asian market and strong relationships with trusted local firms, Marks & Clerk helps businesses navigate the complexities of regional IP laws.
For more information on how Marks & Clerk can support your IP strategy, visit Marks & Clerk Singapore.
To connect with James Kinnaird, reach out via LinkedIn.
Postscript: Understanding the Mighty Five and ASEAN
For those unfamiliar with the terms referenced in this article:
The Mighty Five (MITI-V): This refers to five countries – Malaysia, Indonesia, Thailand, India, and Vietnam – identified as emerging manufacturing powerhouses. The term is inspired by earlier economic groupings like BRICS (Brazil, Russia, India, China, and South Africa). These countries are seen as the next major destinations for global manufacturing, particularly as businesses look to diversify supply chains beyond China.
ASEAN (Association of Southeast Asian Nations): A regional intergovernmental organisation comprising ten Southeast Asian countries: Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam. ASEAN promotes economic growth, political stability, and trade collaboration among its member states. With a combined population larger than the European Union, ASEAN is rapidly becoming one of the world’s most significant economic regions.
Understanding these economic blocks is crucial for businesses looking to expand manufacturing operations or protect intellectual property in Southeast Asia.
How PatWorld Supports IP Professionals
At PatWorld, we understand the importance of precision and insight in IP research and analysis. We are proud to support professionals like James Kinnaird with our expert patent search services, helping firms make informed decisions with confidence. Whether you require a freedom-to-operate search, prior art search, or competitor analysis, PatWorld’s experienced team is here to assist. Find out more and order a search at https://patworld.com/gb/order-a-search/.
PatWorld is committed to spotlighting the professionals shaping the future of intellectual property. Stay tuned for more insights from industry leaders.
For Julia D’Arcy, European Patent Attorney and Director at Harrison IP, intellectual property is more than just legal frameworks and technical jargon—it’s a dynamic field that keeps her at the cutting edge of scientific innovation. As a Chartered and European Patent Attorney, Julia has carved out a distinguished career in intellectual property, specializing in the chemical, pharmaceutical, and medical sectors. Her expertise spans a diverse range of technologies, from biocompatible prostheses to advanced drug delivery systems, making her an invaluable asset to inventors and businesses alike.
A Journey into IP Law
Unlike the deep specialization required in academia, Julia was drawn to intellectual property law for its breadth and variety. “In academia, you are asked to focus on a narrow specialism. Working in IP means that you are involved in cutting-edge developments while maintaining a broader specialism and enjoying a great variety of work,” she explains.
Her passion for the field has only grown, fueled by the ever-evolving challenges of patent prosecution and strategy. Julia has extensive experience navigating the complexities of the UK and European patent offices, where she emphasizes the importance of pre-emptive strategy. “Added matter and sufficiency are key aspects to consider before the EPO. To avoid problems during prosecution, it’s useful to provide an array of fallback positions, highlight preferred combinations, and include as much experimental data as possible in the specification as filed,” she advises.
Understanding Innovation Across Sectors
One of Julia’s greatest strengths is her ability to work across a range of complex life sciences technologies. Whether dealing with medical devices or pharmaceutical compounds, she believes that the key to understanding diverse innovations lies in communication. “Inventors generally love talking about their inventions. Don’t be afraid to ask questions, and try to put what the inventors tell you into your own words during discussions to check your understanding,” she says.
Her problem-solving skills were put to the test when a UK patent she was responsible for was challenged through the Examiner opinion service at the UKIPO. The case highlighted the importance of cost-effective dispute resolution and reinforced her appreciation for tools available to challenge or defend patent validity.
Emerging Trends in Life Sciences IP
With a keen eye on the evolving landscape of IP law, Julia notes the increasing impact of the Unified Patent Court (UPC). “The UPC is proving popular, although the take-up is mixed depending on the technology space,” she observes. While medical technology companies have embraced its lower litigation costs and quicker decisions, pharmaceutical and biotech companies remain cautious. However, she predicts that as UPC case law develops, its adoption will likely increase across the board.
Julia also understands the significance of intellectual property in driving innovation and investment in the life sciences industry. “IP plays a key role in fostering innovation, attracting investment, and preventing unfair exploitation by third parties,” she states. “Filing a patent application allows the applicant to freely discuss their invention with third parties, including VCs and potential licensors, while also creating barriers for potential competitors.”
Tailoring IP Strategies for Every Client
Working with clients ranging from multinational corporations to start-ups and SMEs, Julia tailors her approach to suit each client’s level of IP knowledge and experience. “We try to ensure that the client knows what’s coming next, in terms of likely next actions, complexity, and length of typical prosecution, with clear estimates of likely costs,” she explains. Clarity and communication are at the heart of her practice, ensuring that even clients without a technical background can make informed decisions.
Beyond the Office
Outside of her professional life, Julia enjoys a balance of work and leisure. A devoted dog owner, she and her family began running with their dogs in the park during the pandemic—a hobby that has stuck ever since. “We aren’t fast, and there are lots of breaks for the dogs to sniff, but it gets us out for some exercise, come rain or shine,” she shares.
A pivotal moment in her career and personal life came when she moved from London to Glasgow in 2001 to start a new role in a patent and trademark company. “I have stayed ever since,” she says, noting that the move led to both professional success and personal fulfilment—her three children are now proudly Scottish.
A Leader in Life Sciences IP
Julia D’Arcy’s expertise, strategic approach, and passion for intellectual property make her a leading voice in life sciences patent law. Whether guiding inventors through the complexities of patent applications or keeping an eye on the latest industry trends, her commitment to innovation and client success is clear.
For those looking to navigate the ever-changing world of IP in the life sciences sector, Julia’s insights and experience offer invaluable guidance.
Harrison IP – Supporting Innovation with Expert IP Advice
Julia is a valued member of Harrison IP, a UK-based intellectual property firm specializing in patents, trademarks, and design protection. With a strong focus on life sciences, pharmaceuticals, engineering, and emerging technologies, Harrison IP provides expert advice to help businesses safeguard their innovations. The firm’s client-focused approach ensures tailored IP strategies that align with commercial objectives, from start-ups to multinational corporations.
For more information about Harrison IP and its services, visit www.harrisonip.com.
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